INSIDE THE CREATOR's MIND

Dodirocks jewelry founded in 2010 New York NY, doesn’t apologize for its boldness and beauty….instead, it radiates, stuns and leaves many gaping mouths.

Designer Darlene Popkey knows how to be dramatic. Twenty five years of studying, teaching and performing classical piano music, she has inhaled creativity her entire life. As a model in Canada and the U.S for ten years, she has also breathed in the fashion industry in North America.

Her passion for the earth’s natural wonders started at a young age with a rock collection. Better still was her nickname at this time….Dodi. Dodi began creating jewelry quite young and her jewelry output transformed into what it is today from her musical, travelling and fashionable past.

Dodirocks, in its second year has expanded to Europe….and set up its second location in Copenhagen Denmark.  Dodirocks currently features five collections: Freya, Oh la la, Where land meets the sea, Heavy Metal and Once in a lifetime. Each line exhibits a uniqueness of color, texture, materials and design. New this year is the Freya Collection which is inspired by the Scandanavian Goddess Freya, and the Once in a Lifetime Collection which is bridal inspired.

Each Dodirocks piece uses semi precious gemstones, silver and gold, vintage brooches and materials and is filled with exuberance and life.

Be noticed. Dare to wear. Get rocked.

Dodirocks